PIM Implementation - The Ultimate Guide
By: Sagar Sharma

PIM Implementation - The Ultimate Guide

A Product Information Management (PIM) Implementation is designed to serve as a one-stop-destination for product information gathering, controlling, and enrichment. It is also used a lot for producing the product catalog and distributing the content to eCommerce and sales channels.

You can research how to successfully implement a PIM system within the schedule and budget right now. You will get remarkable benefits from the following guide for implementing the PIM system.

Why Should You Consider Implementing A PIM System?

Business people with an expectation to extend their product-based start-up business online must prefer and use the PIM software to maintain their product information. The main reasons to implement a product information management system are to increase sales, ensure rapid success in the go-to-market, and personalization and localization.

You may be a beginner in the Product Information Management implementation and wish to know and keep up-to-date with the favorable things for users of this system. You can prefer and use the first-class PIM system to achieve your goal regarding business development. You will get exceptional benefits from successfully using the PIM system.

Individuals who have chosen the PIM system can quickly make their goods accessible and readily available to customers. They maximize sales and alleviate the difficulties for their management. They ensure that this system lets their team maximize sales within a short period.

The most modern PIM lets users’ worldwide teams for building focused product experiences exclusive to several languages, channels, and locations. You can get different benefits from these localization and personalization elements related to the PIM.

This is worthwhile to use the PIM system and shape the reach as well as the sale of all categories of products as per the consumer interests as well as attitudes.

Steps To Follow For Implementing a PIM System

Proper implementation of the Pim system in the organization gives an array of favorable things. You have to spend enough time and research how to successfully implement a PIM system. Do not forget that you require a PIM for your business and use every option to implement this system as per requirements.

1. Focus on the outcome

You must know the basics of the project before dealing with what categories of data go where. You must define the PIM strategy goals at first and make certain what target you like to achieve through the PIM system implementation.

Your personnel may struggle to access a single source of truth for the overall product information in your business or you may wish to enhance the data quality through the process of validating product information against current data standards.

You can implement a PIM system in such a situation and fulfill the requirements of customers who demand you publish product information to a data pool.

You have to concentrate on the desired outcome from the PIM system implementation and set the target for yourself before doing anything. You can use the professional method to scope the project and follow suggestions to keep the first phase of your product delivery small. This is to prevent business misalignment and run the project within the budget.

If the early phase of the project to implement the product information system is successful, then you can get the desired confidence and interest to develop the next phase of the project with new goals as well as scope.

2. Align the business

Often, the overall business struggles to gather necessary data. Marketing teams cannot find the product outings and other teams such as the data management team get into trouble in the process of collecting product details from the in-house systems when there is no PIM system properly implemented.

The complete product data in a spreadsheet includes errors and product suppliers notify such things and send corrections. This lengthy process ends in both irritation and frustration.

It is a suitable time to implement a PIM system and ensure that the business and management must be on board. You must be very conscious of the method of working and the overall recording of responsibilities before going to the next step.

3. Setup the system

Al beginners to the Pimcore Implementation guidelines have to concentrate on everything to set up the PIM system. If you make certain who to involve and what data you require, then you have to think about how to successfully start the process to set up the PIM system.

You can make a good inventory of all your processes and the setup needs for the product information management system. A PIM is vital as it makes it easy for the organization to gather and maintain product information and relate master day faster than the current methods including some errors.

The three buckets associated with the process of dividing the business requirements are the must-have, the should-have, and the could-have. You can hold the complete interviews in the company with each department related to the process and take note of a list of demands and wishes.

You have to divide the wishes into buckets and execute the PIM system from the phases starting with the must-have to the could-have.

If you have done it, then you can define the data model you require. A personalized data model from PIM experts gives so many advantages to business people. Once you have defined the data model, the data processing workflow must be on the table.

You have to focus on which unit has to do the starting processing of the product information and which team is involved in the process to enrich the data. Do not forget to ensure that each piece of data must have its owner. If you expect better than ordinary data, then the accountability of data quality is very important.

4. Import product information

Now, you have to get down to the business and transfer available product information to the product information management system. You must fill an empty Product Information Management implementation system with data accessible from every source in your business manually or automatically.

Proper integration with the top ERP systems gives exceptional benefits to all users. You can import data via API, XML, and Excel at your convenience. The data must be de-duplicated, standardized, and validated against the needs you have set up for the system.

5. Testing

There is nothing that can go wrong at all times. The test phase of the project is designed to find and get rid of errors. In this phase, the data synchronization is thoroughly checked and designed to ensure that the overall system is 100% fine enough to publish data to suppliers or data pools.

6. Go live and continuity

The designed users within the business can test the PIM Implementation before going to the PIM system live. This is because not all individuals can understand the PIM system right away in large-scale projects.

Test users give their feedback and you have to adapt such feedback to the PIM system. Once the PIM system starts going live, you have to make certain of the continuity and usage of this system. You must get prompt support to efficiently use the PIM system running in your organization.

What To Do With Your Data While Implementing a PIM System?

The majority of the work is based on the product data in the process of launching the PIM system. You have to know the main things to do to guarantee flawless product information management work in the future.

1. Data gathering

You have to locate your data assets in one place before moving them to the PIM implementation system. Find and make certain what information is vital and delivered to such a system. An organizational plan is helpful when you use a multi-channel system for data management. You have to segment product data as per its purpose and size. You must categorize files and make them easy to work with product information when it is moved to the PIM system.

2. Data check

Product data validation is used to avoid errors as well as duplicates. It is helpful to make certain data completeness and quality. You have to check product data for misspellings and several abbreviations. Data uncertainty damages the information quality. Ensure that all data is formatted in the same way.

3. Set the data governance policy

Product data can be under control and secured when you properly implement the PIM system. You have to set up a governance module within the product information management platform.

Keep in mind that data administrators can lock down the PIM system and let the data only be accessible by authorized users. The most effective digital rights management layer is designed when not all product information is associated with all data consumers.

4. Build data taxonomy

A structured hierarchical list is useful to keep the product data organized as per its categories. It is very important to have an excellent user experience and support all consumers to find associated product information on time. A dynamic taxonomy is useful to create rich content and engage potential customers.

5. Define product attributes

The right data attributes are the essence of the PIM system-based best practices. You have to put product attributes in groups like marketing, logistics, technical, physical, and other things to accelerate the product enrichment. You can make up the best compound attributes out of the elements by combining multiple data. The best suitable product attributes and specifications drive leads and sales further.

6. Testing

You have to properly conduct a PIM test before the rollout. You can use a small number of products for such tests. Do not forget that you have to do it in the step-by-step process and make certain that data synchronizations work well. You can check both data compatibility with the product information management system and the effectiveness of the data.

7. Data migration and synchronization

Your product data can successfully migrate to the product information management platform based on the team and data size. There are so many options to move the data from the old system to a new PIM system frequently in stages or all at once.

You can integrate both systems when you store your product data in the enterprise resource planning system before now. You will get remarkable benefits from product data synchronization across different sales touchpoints. You will be happy to use the automated product content syndication system and get the desired benefits.

Overcoming Potential Challenges Of PIM Implementation

There are several challenges for individuals who implement a Pim system at this time. You can focus on all such challenges and decide to successfully implement this system on time as per your needs.

The product information is segmented across various departments and individuals’ profiles that will use the product information system are non-technical. You require professional guidelines to perfectly set the PIM system and overcome this challenge.

Participation of many parts and figures leads to some difficulties when the product information is not properly segmented and such things slow the PIM system down.

You can overcome this problem when you have a qualified team with the global vision of this project. The best PIM system offers high-quality functionalities especially support, backups, and activity logs in the case of content inconsistencies and errors.

As a beginner in product information management system implementation, you have to concentrate on guidelines to deal with the product data inconsistencies and inaccuracies. The engagement of different users of the product information management system can cause content discrepancies and errors.

You can avoid this error when you use the PIM tool with modern functions and offer technical support, backups, and activity logs. You must optimize the database configuration and use a reliable method to control the performance after each change.

Onboarding non-technical users is another leading problem for beginners to the PIM implementation and usage. Non Technical users in sales, marketing, merchandising, and other teams may think that complex things use the PIM system devoid of appropriate technical training.

The user-friendly PIM software is the only solution to this problem. You can conduct some workshops to assist your personnel to learn how the PIM system works and how to efficiently use it.

Don’t miss to read Do’s and Don’ts to consider while Product Information Management Implementation to avoid the critical challenges and leverage the seamless product data management in a PIM system.

Bottom Line

The latest guidelines for successful PIM Implementation give confidence and interest to many business people worldwide to design, develop, and use the effective PIM system. You can consult with experts in the product information management system implementation sector and make a good decision to implement the PIM tool as per your requirements.

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